About Anjita Ganguly

Co-founder & Publication Expert at Exceller Books, Anjita describes herself as a teacher by heart, traveler by passion and a publication expert by profession. An  unfaltering pursuit of literature has cultivated in her a diverse mood, lovely temperament and boundless patience – a bunch of essential qualities for managing a publishing process. She switches between being firm and friendly while coordinating between the in-house teams to deliver the most effective job. When she is not saddled with her day-to-day responsibility, she can be found tripping along uncharted territories in the hope of experiencing new people and cultures.

The Power of Storytelling in Marketing: Captivating Your Audience

In the age of endless social media scrolls and digital ads, consumers are bombarded with marketing messages from every direction. So, how can brands cut through the noise and capture the attention of their audience? The answer lies in an age-old art: storytelling. Storytelling has been a fundamental part of human communication since the dawn […]

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10 Tips to Build a Personal Brand for Authors Online

In today’s digital age, establishing a personal brand is essential for authors looking to stand out in a crowded market. Whether you’re a seasoned writer or a budding author, building a strong online presence can significantly boost your visibility, credibility, and readership. Here are some tips and tricks to help you build a powerful personal […]

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The Gig Economy: Pros and Cons of Freelancing in the Modern World

The gig economy has become a defining feature of the modern workforce, offering flexibility and freedom that traditional jobs often cannot. Whether it’s delivering food, driving for ride-sharing services, or leveraging specialised skills online, freelancing is increasingly seen as a viable career path. However, with this new world of work comes both benefits and challenges. […]

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Mental Health Matters: 10 Tips for Managing Stress and Anxiety

In our fast-paced world, stress and anxiety have become common experiences for many. From work pressures and family responsibilities to social expectations and personal goals, the sources of stress and anxiety are plentiful. However, it’s crucial to remember that managing these feelings is essential for maintaining overall mental health. Here are some practical tips to […]

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From Script to Screen: How Oscar-Nominated Films Are Adapted from Literature

Every year, the Academy Awards honour the best achievements in cinema, celebrating the artistry and craftsmanship of filmmakers around the globe. Among the prestigious categories is Best Adapted Screenplay, which recognizes the exceptional skill involved in transforming literary works into compelling cinematic experiences. In this blog, we’ll delve into the intricate process of adapting literature […]

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5 Essential Tips for Aspiring Authors in 2024: Insights from a Leading Book Publisher

As an aspiring author in 2024, it’s crucial to stay updated with the latest trends and insights in the publishing industry. Here are five essential tips gleaned from a leading book publisher to help you on your journey: Embrace Hybrid Publishing Models: Traditional publishing isn’t the only path to success anymore. With the rise of […]

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4 Proven Ways to Improve the Attention Span for Reading

Many of us adore reading, yet our concentration varies. Almost every reader faces bouts of distraction, leaving stacks of unread books. Reading reflects our appreciation for the activity, but incomplete utilization of reading time disappoints. Losing focus after ten or twenty pages isn’t alarming, but a dwindling attention span to mere lines indicates a problem. […]

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Celebrating Literary Triumphs: The 7 Bestsellers of 2023

In the dynamic landscape of literature, each year brings forth a tapestry of captivating narratives that captivate readers worldwide. As we reflect on the literary marvels of 2023, we delve into a realm where imagination knows no bounds and storytelling reigns supreme. From spellbinding fantasies to poignant memoirs, the literary world witnessed an array of […]

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From Local to Global: Crafting Compelling Content for International Readership

In an era of global connectivity, the reach of written content extends far beyond local boundaries. If you want to publish and print your own book, it’s essential to create content that resonates with an international audience. Crafting compelling content for a global readership involves navigating diverse cultural nuances, linguistic variations, and perspectives. In this […]

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